Innovation management strategies, concepts and tools for growth and profit
Shlomo Maital, D.V.R. Seshadri.
New Delhi Thousand Oaks
Response Books
2007
491 p. ill. 24 cm. +1 CD-ROM )4 3/4 in.(
strategies, concepts and tools for growth and profit
Technological innovations
Organizational change
Strategic planning
HD
45
.
M296
2007
Maital, Shlomo
Includes bibliographical references and index
The innovation imperative : why innovate? -- The innovation portfolio : what to innovate -- The innovation voices : how to innovate -- The innovative mind : who innovates -- Price- cost- value -- Hidden costs, hidden benefits -- Tradeoffs : optimizing and eliminating them -- Cost functions : 'survival of the fittest' -- People, knowledge and machines : in search of a free lunch -- Scale and scope : scaling markets of one -- Learning curves are made, not born -- Where is the money? markets, demand and customer intimacy -- Calculating risks : decision-making in an uncertain world -- Competing by collaborating