6135
Zikmund, William G.
Basic marketing
Minneapolis/St. Paul
West Pub. Co.
c1996
xxv, 369 p. : ill.
Bibliography: p. 325-336
Includes index
William G. Zikmund, Michael D'Amico
، Marketing
Management ، Marketing
658
.
8
HF
5415
.
Z528
1996
AU
AU D'Amico, Michael
TI
CL
