5648
Gamble, John E.
Essentials of strategic management: the quest for competitive advantage
Boston
McGraw-Hill Irwin
c2011
xxxi, 557 p. : col. charts
Includes bibliographical references and indexes
John E. Gamble, Arthur A. Thomson, Jr
2nd ed., McGraw-Hill international ed
، Strategic planning
، Business planning
، Competition
Case studies ، Strategic planning
HD
30
.
28
.
G353
2011
AU
AU Thompson, Arthur A. 1940- .
TI
CL
