International series in operations research & management science
121
"Before setting out to write their chapters for this book, the authors got together in the 'Workshop on Advances in Marketing Decision Models' which was held in May 27 th, 2006, in Athens, Greece" -- Pref
Includes bibliographical references and index
Berend Wierenga, editor
Decision making -- Mathematical models -- Congresses ، Marketing
HF
5415
.
135
.
H36
2008
TI
AU Wierenga, B.
CO Workshop on Advances in Marketing Decision Models )6002 : Athens, Greece(