14310
Management, marketing and promotion of library services based on statistics, analyses and evaluation
Munchen
K.G. Saur
2006
462p.: ill
IFLA publications
120/121
Copyright by International Federation of Library Associations and Institutions, The Hague, The Netherlands
edited by Trine Kolderup Flaten
Marketing ، Libraries
Information services ، Public relations
Information services ، Advertising
Z
716
.
3
.
M36
2006
TI
AU Flaten, Trine Kolderup
SE
CL
