13257
Malhotra, Naresh
Marketing research: an applied approach
Harlow, England
Financial Tims
c2000
xvi, 736p.: ill. +1 CD-ROM
Includes bibliographical references and index
Naresh Malhotra, David Birks
European ed
، Marketing research
، Marketing
HF
5415
.
2
.
M35
2000
AU
AU Birks, David
TI
CL
