374
Problems in marketing
New York
McGraw - Hill
c1981
xviii, 810p.: ill
McGraw - Hill series in marketing
Case materials of the Harvard Graduate School of Business Administration
Includes bibliographical references
)compiled by( E. Raymond Corey, Christopher H. Lovelock, )and( Scott Ward
6th ed.
Case studies ، Marketing
Case studies ، Marketing management
Hf
5415
.
P724
1981
TI
AU Corey, E. Raymond
AU Lovelock, Christopher
AU Ward, Scott 1942-
CO Harvard university. Graduate School of Business Administration
CL
