عنوان
پدید آورنده
موضوع
رده
HF 5822 .O84 2004
HF
5822
.
O84
2004
کتابخانه
محل استقرار
electronic
O'Shaughnessy, John
Persuasion in advertising
London ; New York
Routledge
2004
xi, 220 p. : ill. ; 24 cm
Includes bibliographical references )p. 197-208( and index
John O'Shaughnessy and Nicholas Jackson O'Shaughnessy
1st ed
0415322243 )pbk.(
Psychological aspects ، Advertising
، Persuasion )Psychology(
HF
5822
.
O84
2004
AU
AU O'Shaughnessy, Nicholas J 1954-
TI
