Includes bibliographical references )p. 167-176( and index
2nd ed
Introduction: focus group history, history, theory and practice -- Focus groups and the research toolbox -- Group dynamics and focus group research -- Recruiting focus group participant and designing the interview guide -- The focus group moderator -- Conducting the focus group -- Analyzing focus group data -- Focus group research in action -- Other group research techniques -- Conclusion
، Focused group interviewing
Research Methodology ، Social sciences
، Social groups
300
.
72/3
H
61
.
28
.
S74
F6
AU
David W. Stewart, Prem N. Shamdasani, Dennis W. Rook