عنوان
پدید آورنده
موضوع
رده
HF 5415 .13 .M369 2002
HF
5415
.
13
.
M369
2002
کتابخانه
محل استقرار
138206
بهار۴۸
English
)44(
Perreault, William D.
Basic marketing: a global-managerial approach
Boston
McGraw-Hill
2002
xxxii, 815 ]28[ p.: col. ill., maps; 28 cm
McGraw-Hill/Irwin series in marketing
A variety of multi-media instructional aids, including a Web site, are available to support the text
Includes bibiliographical references )p. 754-810( and indexes
41th ed
، Marketing-- Management
HF
5415
.
13
.
M369
2002
AU
William D. Perreault, Jr., E. Jerome McCarthy
AU (emoreJ dnumdE) emoreJ .E ,yhtraCcM
TI
SE
163
