عنوان
پدید آورنده
موضوع
رده
HF 5415 .335 .H55 2006
HF
5415
.
335
.
H55
2006
کتابخانه
محل استقرار
9780566087448
0566087448
لاتين
Nigel Hill and Jim Alexander
author
1952-
The Handbook of customer satisfaction and loyalty measurement
Customer satisfaction and loyalty measurement
3rd ed.
Hampshire
Gower
2006
xiv, 273 p.: ill.
مرجع به حساب نمي آيد
Includes bibliographical references (p. [261]-263) and index
Consumer satisfaction -- Evaluation
Marketing research -- Handbooks, manuals, etc.
HF
5415
.
335
.
H55
2006
مولف
Hill, Nigel
Alexander, Jim
