عنوان

Marketing methods to improve company strategy: applied tools and frameworks to improve a company's competitiveness using a network approach

9780415873772

لاتين

Marcos Fava Neves, Luciano Thome e Castro, Matheus Alberto Consoli

author

Marketing methods to improve company strategy: applied tools and frameworks to improve a company's competitiveness using a network approach

New York

Routledge

2010

viii, 127 p.:ill.

مرجع به حساب نمي آيد

Includes bibliographical references and index

Strategic planning

Industrial management

Marketing

Competition

N4814

2010

مولف

Neves, Marcos Fava

Castro, Luciano Thome e.

Coج‚nsoli, Matheus Alberto