John D. Daniels, Lee H. Radebaugh, Daniel P. Sullivan.
International business :environments and operations
12th ed.
Upper Saddle River, NJ :
Prentice Hall
c2009.
902 p. :ill. (chiefly col.), maps (chiefly col.) ;29 cm.
مرجع به حساب نمي آيد
Includes bibliographical references and indexes.
Globalization and international business -- The cultural environments facing business -- The political and legal environments facing business -- The economic environments facing businesses -- Globalization and society -- International trade and factor-mobility theory -- Governmental influence on trade -- Cross-national cooperation and agreements -- Global foreign-exchange markets -- The determination of exchange rates -- The strategy of international business -- Country evaluation and selection -- Export and import strategies -- Direct investment and collaborative strategies -- The organization of international business -- Marketing globally -- Global manufacturing and supply chain management -- International accounting issues -- The multinational finance function -- Human resource management.