English Book
Library management and marketing in a multicultural world :
Proceedings of the 2006 IFLA Management and Marketing Section's Conference , Shanghai, 16-17 August, 2006
edited by James L. Mullins
Meunchen
K.G. Saur ,
2007
xvi, 366 p. ill. 22 cm.
ng
Includes bibliographical references.
Library administration- Congresses
Libraries- Marketing- Congresses
Bibliotheques- Administration- Congres
Bibliotheques- Marketing- Congres
Z
,
978
,.
L42
IFLA Management and Marketing Section Conference(2006 :Shanghai, China)
Mullins, James L.,1949-
International Federation of Library Associations and Institutions. Management and Marketing Section.
Title
