عنوان

Political public relations

9780415873819

91-637

انگلیسی

Political public relations

: principles and applications

/ edited by Jesper Stromback , Spiro Kiousis.

New York

: Routledge, Taylor & Francis Group

, 2011.

ix, 338 p.

: ill.

;23 cm

Communication series

Includes bibliographical references and index.

Political public relations : defining and mapping an emergent field / Jesper Strömbäck & Spiro Kiousis -- Political public relations : remembering its roots and classics / Diana Knott Martinelli -- Political public relations, news management and agenda indexing / Paul S. Lieber & Guy Golan -- Political public relations and agenda building / John C. Tedesco -- Presidential public relations / Matthew Eshbaugh-Soha -- Political public relations and election campaigning / Paul Baines -- Corporate issues management and political public relations / Robert L. Heath & Damion Waymer -- Political public relations and political marketing / Darren Lilleker & Nigel Jackson -- Political public relations and strategic framing / Kirk Hallahan -- Political public relations and crisis management / Timothy Coombs -- Political public relations and relationship building / John A. Ledingham -- Political public relations and government information management / Karen Sanders -- Global political public relations, public diplomacy and corporate foreign policy / Juan-Carlos Molleda -- Digital political public relations / Kaye Sweetser -- Political public relations research in the future / Spiro Kiousis & Jesper Strömbäck.

0

Public relations and politics.

Communication in politics.

Campaign management.

Political campaigns.

Stromback, Jesper.

Kiousis, Spiro.

20120527122134.0

BL

251648

Y